What is the Alt Lite?
The term “alt lite” was created by the alt right to differentiate itself from right-wing activists who refused to publicly embrace white supremacist ideology.
Today, the alt lite, sometimes referred to as the New Right, is loosely-connected movement whose adherents generally shun white supremacist thinking, but who are in step with the alt right in their hatred of feminists and immigrants, among others. Many within the alt lite sphere are virulently anti-Muslim; the group abhors everyone on “the left” and traffics in conspiracy theories, including #Pizzagate, which claimed there was evidence of a child slavery ring operating inside a DC pizzeria. The series of increasingly outrageous lies led to death threats against the pizzeria’s owner and employees, and ultimately resulted in a gunman opening fire inside the restaurant in an attempt to “save” the imaginary children.
Some former alt right cheerleaders, including Mike Cernovich, migrated to the alt lite after refusing to openly espouse the alt right’s explicitly white supremacist beliefs. Like the alt right, the alt lite is largely populated by young people, and has a prolific online presence, using blogs and podcasts to broadcast dissatisfaction with the media and what they sweepingly refer to as “globalization.”
What’s the Difference?
Alt right writer and white supremacist Greg Johnson describes the difference between alt right and alt lite this way: “The alt light is defined by civic nationalism as opposed to racial nationalism,” which is a defining characteristic of the alt right.
But while the alt right and alt lite are theoretically distinct – and include a number of warring factions, as seen at dueling June 2017 rallies in Washington DC – there is crossover between them. There are a number of people and groups who walk the line between alt right and alt lite, to the extent that it’s not always easy – or even possible -- to tell which side they’re on. The Proud Boys, an alt lite, right-wing activist group founded by Gavin McInnes and dedicated to “Reinstating a Spirit of Western chauvinism,” is a good example of a group toeing that line; some of their members support alt right figures and events, while others have made a point of steering clear of anything associated with white supremacist beliefs.