I like how many in the beginning of the thread kept arguing that it is quicker to launch the game straight away instead of launcher. Why aren't you just starting battle.net launcher on startup of the PC? That way it is quicker to use the battle.net launcher because it starts automatically and you don't have to enter password/username each time you login to WoW or other battle.net games. The only thing that is annoying is that if you are logged in to battle.net launcher your game doesn't remember it if for some reason you want to logout and in within the game client (or getting disconnected). So you are always better off just shutting down the game and starting it again.