mcdonalds could easily raise wages without having to charge $30 for a burger
mcdonalds could easily raise wages without having to charge $30 for a burger
Wages for a restaurant are the second biggest expenditure behind food and paper goods. Last I saw , McDonald's was an 18%-20% labor cost not including salaried managers. Including salaried managers it would vary from 23-25% depending on location. With profit margins in the 7-10% range, increasing ANY wage is meaningful. Doubling the wage for nearly all your employees is a game breaker. The option would be to increase prices. Not, it wouldn't be the $20 some mentioned earlier, but it would certainly be a sizable increase.
And tony is right. Most McDonald's are individual franchises which means they are a small business. Those restaurants aren't making billions in profit. The coroporation does by working royalty and land deals.
McDonalds is similar to Walmart in that they don't make a huge profit margin per item sold, just that they do an epic shit ton of business.
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At the McDonald's in downtown Seattle, a Double Cheeseburger costs $1.69. The new minimum wage in Seattle is really killing prices...
Also stuff like Google's employee review, which found that one of the single biggest swings in performance was when employees felt emotionally secure in their position, meaning they didn't feel like anyone was looking over their shoulders, they were being trusted to get their work done, people were open and accepting rather than critical and cynical, etc.
Removing wage pressures would help with that.
Wages are a pretty small component of fast food pricing. For numbers, check out this study; https://www.purdue.edu/newsroom/rele...3-percent.html
Nearly doubling wages at a McDonalds was projected to raise prices by a whopping 4.3%. And when you take that relative gain into account, it doesn't matter WHAT the eventual number price might be, the practical reality is that people can afford more burgers per paycheck, so spending goes up.
See above.
Yes, their margins are relatively narrow once you take franchising into account, but wages aren't a major component of their costs.
If everyone suddenly starts making twice as much, that's a 100% increase. If that means prices go up by 5%, it means those workers, if they could afford to eat McDonalds 20 times a year, can now afford to eat there 38 times a year. They can afford nearly twice as many burgers, despite the price increase.
It's that effective spending potential that really matters, not the actual number. That's why normal inflation isn't a big deal, if wages are being indexed to inflation in general; that stuff costs 2% more doesn't affect you if you're making 2% more money in the same job.
Last edited by Endus; 2016-08-13 at 03:27 AM.