If you don't care about maximizing your gold stash, why don't you sell all your goods for 1 gold each? Or why even sell them at all if you don't care? The answer is, you do care but you are just ignorant to what you goods are actually worth, or what people will actually pay. Or alternatively, if you don't care, give the nearest person in org/stormwind 10% of your gold, because that is what you are doing basically. The fact is, unless you are trying to drive the price down,, there isn't much of a reason to undercut by a lot. Is there really a difference between undercutting by 1c vs. 10% ? You know the same person you are undercutting by 10% will undercut you in an hour or less(probably for 1c or 1s), so the game starts again. Honestly i bet the main difference between 1c undercutters and the people that don't do it is the undercutters are using auctionhouse mods. If you aren't by this point and you play the AH in any shape or form, you are wasting extra time.