It's broken from a financial standpoint. There is absolutely no logic in spending any meaningful finances developing content for 2.5% of your clients. While it may have been their intentions and design, it's still broken and not sustainable. My guess is that they overestimated the size of that portion of the player base. The only difference is whether the design is broken or the implementation is broken. In this case, it's the former. The 6500 players who played the content may be very happy with its implementation but the design is still flawed.