I think some but not all people have a general good idea and reason at times. What would be nice is if people could, oh I don't know, TRY to have real conversations, come up with ideas, and then as a group take it to the mothership and actually WORK together to try and get blizzards attention in a positive way.
I think, somewhere deep down inside, people have that intention at times, but always fail the moment they post it up to the internet.