Originally Posted by
Fencers
News feeds, blogs, podcasts, websites and forums are more likely to promote the "New bandit event this weekend only!!" than the bandit event that runs every day, forever.
The limited availability around items and skins creates a tremendous amount of discussion, speculation and economic activity. We can actually see this in progress via tools like GW2Spidy.
It's done in like every industry.
"McRib is back! For a limited time!"
"Khol's 2 day only sale!"
"This Sunday only! Be THERE!!!"
Et certera.