Blizzard Battle.net Update

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Blizzard Battle.net Update
Blizzard has changed up their branding once again!


Originally Posted by Blizzard (Blue Tracker / Official Forums)
When we announced that we’d be transitioning away from the Battle.net name for our online-gaming service, we suspected that the shift would be challenging. We understood that Battle.net stood for something special—it represents years of shared history and enjoyment, community and friendship, for all of us and our players.

Battle.net is the central nervous system for Blizzard games and the connective tissue that has brought Blizzard players together since 1996. The technology was never going away, but after giving the branding change further consideration and also hearing your feedback, we’re in agreement that the name should stay as well. Take it from the developer formerly known as Silicon & Synapse, and Chaos Studios, names are important too.

Moving forward, to help offset some of the original concerns we listed back in September, we will be connecting “Blizzard” to “Battle.net” in our logo for the service and in general when we refer to it in print: Blizzard Battle.net.

We appreciate your feedback and look forward to many more years of bringing players together online.

Thanks,

Blizzard Entertainment
This article was originally published in forum thread: Blizzard Battle.net Update started by chaud View original post
Published on 2017-08-14 07:18 PM
120 Comments
Comments 120 Comments
  1. TyrannicalPuppy's Avatar
    Quote Originally Posted by Aquinan View Post
    Indeed it is, for something new. Something as old as this, not as much.
    You're still projecting your own apathy. That fact of the matter is that Blizzard would not have made this branding change if there weren't a significant amount of people that didn't like the first change.
  1. AriochIV's Avatar
    Translation: "Our marketing people are fucking morons who don't know the first thing about the gaming market or, well, anything."
  1. ssviolett's Avatar
    Much better now! Good compromise.
  1. morph4037's Avatar
    I guess it's better than "The App Formerly Known As Blizzard App".
  1. Nachturnal's Avatar
  1. Aquinan's Avatar
    Quote Originally Posted by TyrannicalPuppy View Post
    You're still projecting your own apathy. That fact of the matter is that Blizzard would not have made this branding change if there weren't a significant amount of people that didn't like the first change.
    It's something worthy of apathy. It doesn't matter what they call the platform, it would still be used regardless.
  1. Notshauna's Avatar
    People are still just going to call it Battle.net, you don't get to rename something that established in the community. It doesn't matter what anybody wants no one is going to call the Lord of the Rings Hobbit Town Adventures.
  1. mmocb1848b600a's Avatar
    It finally happened, the amount of fucks I give turned negative. Exciting news indeed.
  1. mingarrubia's Avatar
    Quote Originally Posted by AbsolutVodka View Post
    Don't be rude! It's still more content than 6.1
  1. mmoc23d2295e3f's Avatar
    I love Raider way better than twix
  1. mmoc516e31a976's Avatar
    I continued to call it B.net after the change, so yeah. Even if I didn't had a problem with Blizzard App, Battle.net is a twenty years old brand that got stuck in my mind.
  1. Kanegasi's Avatar
    Quote Originally Posted by Aliok View Post
    I was in the process of writing a thoughtful, balanced reply, but realized that the ridiculousness of your statement should just stand on its own.
    Good, good, first step to fixing one's issues is realizing there is an issue. I'm sure you'll eventually come to terms that Activision is separate from Blizzard's actions.
  1. Tupolew519's Avatar
    it is good to see it.
  1. Nathanyel's Avatar
    Quote Originally Posted by Professional Extra View Post
    I love Raider way better than twix
    Are you a fellow German?
  1. TheDeeGee's Avatar
    No Win... again!
  1. |Dexter|'s Avatar
    "We appreciate your feedback" And after saying that they disabling comments on the original post
  1. akse's Avatar
    Quote Originally Posted by Aquinan View Post
    Did anyone actually really care about this that much?
    Well it wasn't a big deal..

    But since they reasoned the change for avoiding confusions and such. And existing users still would call the service as battle.net but new players only see Blizzard app or whatever. Isn't that more confusing ?

    So now we have both. Not that big deal but its better like this imo.
  1. HitRefresh's Avatar
    They probably just wanted to make sure people knew that the launcher was still and has always been a BLIZZARD LAUNCHER, particularly with the release of Destiny 2. And it's very likely someone who isn't a fan of Blizzard starting to play games through Battle.net might not get it right away, and it probably happened with Overwatch already. Maybe they noticed a lot of people were being retarded when it came to signing up for a Bnet account when Overwatch came out.
  1. Rotomon's Avatar
    Quote Originally Posted by chaud View Post
    http://www.mmo-champion.com/content/...-21-Armor-Sets

    http://i.imgur.com/eXgJI4b.png

    Has been an option for years.
    Yeah, I go there when its available but I rarely see it that way when they are being announced.
  1. Tarx's Avatar
    battlenet is awesome name
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