What a lot of people seem to not understand is that inflation is bad, even in games.
If a new player comes to the game and the shittiest thing costs 10k gold, he's just going to pack his bags and leave.
And sure, one would think "just make more gold sinks so all that gold can just disappear" but that is ALSO bad because as most probably know, players today get angry if they can't experience something, even though imo they don't deserve those experiences if they didn't work for them, but that's just the truth, and saying you don't care about that or fighting it is just stupid... LFR exists because of that, free legendaries and free ilvl exists because of that, etc.
So if you create gold sinks that people will want, they will complain because they can't have them because they're behind a pay wall or whatever the hell they want to complain about.
I'm not a big gold maker, but I am one, I usually make just over a million a month. And when I see people complain that I'm selling something for 3k gold when they "remember it was like 1k so that's overpriced" I tell them that's how economy works, if the cost of living (in this case the token) goes up, the price of things go up... When the token was 60k in EU you bought that for 1k (which you didn't but whatever), now the token is 300k, and the price for the item went to 3k and in reality the profit is probably the same because the materials are harder to come by or more expensive to buy so... yeah
And that's going to continue going up and up as long as the token is.