Apple's Ad "Whats' a computer" is cringeworthy asfk

[Deleted]

I might be late to the party, but this shit is funny and cringy

[Velerios]

And people are talking about it. So the ad is an absolute success!

[Deleted]

And people are talking about it. So the ad is an absolute success!

nah its hated

[schwarzkopf]

And people are talking about it. So the ad is an absolute success!

Exactly.

The advertisement isn't meant to be a documentary OP - just an advert.

I mean - do you really think that Red Bull gives you wings

[Deleted]

Exactly.

The advertisement isn't meant to be a documentary OP - just an advert.

I mean - do you really think that Red Bull gives you wings

pretty much sure some kid jumped from the bulilding whlist drinking redbull thiking he could fly then redbull got sued for mula

[zenkai]

And people are talking about it. So the ad is an absolute success!

That's not always the case...

[PosPosPos]

Not all attention is positive attention, most people who watch this are going to think "wow that's fucking stupid how can you even live in this time and not know what a computer is"

Unfortunately for you, the number one rule in the advertising industry is that sex and controversy sells. Be it positive or negative.

Tried and tested formula.

[uopayroll]

Well, I have Sirius Radio and when listening to a "classic" channel, their tag line was "playing hits from the cassette era". My son looked at me and asked what a cassette was....

[Spaze]

I think its pretty good i mean the idea behind it and its damn true most of the kids use tablets instead of nintendo ds's or laptops/pcs

[Helgrimm]

One could argue that maybe the word computer might become an outdated term, and tablet, or "AI name", or something like that takes over, like VCR/Casette to the modern versions. But this does seem too ahead of it's time; everyone uses computer and can't really imagine it going away.

[InDecisive]

We are moving away from desktop computers, though. As tech continues, we’ll see tablets and mobile devices taking over more. It’s inevitable. I mean, my oldest is that kids age, and she has a desktop computer, but she rarely uses it, if ever, so I can see why this newer generation may associate more with this advertisement.

Desktops, maybe (though they'll always have a place because there will always be people buying high end gaming rigs). Bu what exactly is a tablet good for that a laptop or large smartphone won't do as well or better? They're functionally worse than laptops - touchscreens are never as good as a screen and physical keyboard if the latter is an option - and unlike a phone which can go in your pocket, they're not really any more portable. They're better for sitting in bed watching netflix, and they have some specialist applications like drawing/art apps, but for the average user (particularly anyone interested in games), a phone and a laptop alone will cover all your bases, and a phone and a tablet will not.

[PosPosPos]

I mean apple is already a powerhouse, nearly everyone has an iphone or an ipad etc

I just think it's a stupid ad, look at the like dislike ration on the video lol

You could just read up on the effectiveness of controversial advertising.

The rule of thumb is that, as long as it's not overtly in bad taste and too far from is socially and legally acceptable, controversial advertising for the shock value is very effective.

[Zigrifid]

well the apple channel has disable comments and the likes dislikes are in mid, something smells fishy 7.7m views and only 61k likes and 61k dislikes hhmmm

[PosPosPos]

But it is a stupid ad, somehow implying that a young person won't know what a computer is and that computers will become a thing of the past a replaced by ipads is a really stupid idea. An ipad is never going to surpass a computer, it's just a silly ad.

But now you know about it. So are the millions of people talking about how silly it is or otherwise. Looks like the ad worked way better than one of other boring conventional ones that nobody ever bothers with more a passing glance.

[the game]

nearly everyone has an iphone or an ipad etc

Gonna need to see your source on this.

[vaeevictiss]

Not sure why they put these both in 1 video but its the second half lol. Reminded me when i saw this thread.

[tyrlaan]

And people are talking about it. So the ad is an absolute success!

Agree with the first sentence. Disagree with the second.

If an ad just inspires me to mock it, I don't think the ad achieved what it was hoping to achieve. I'm not going out to buy anything Apple because of a commercial that I find irritating.

I think most people already knew that ipads existed, maybe that's just me though

Yeah I think Apple and their core products are effectively household terms at this point. I mean news segments are run when new iPhones come out.

[Deleted]

Tablets? Whatever happened to those?
They seemed like the future 8 years ago, yet I rarely see anyone using them anymore.

Kinda funny too, some people even claimed back then that it would kill the laptop

[prwraith]

I can't see the PC market dying as long as tablets continue to be as underpowered as they are. I don't relaly understand how tablets especially Ipads are taking off. The settings are so locked down you need to jailbreak it just to do basic things that a PC does out of the box.

[tyrlaan]

I can't see the PC market dying as long as tablets continue to be as underpowered as they are. I don't relaly understand how tablets especially Ipads are taking off. The settings are so locked down you need to jailbreak it just to do basic things that a PC does out of the box.

Yeah, it's a stupid ad that is trying so hard to come across as bleeding edge that it trips over reality.