Let me state before everyone else, this is just an observation, not a complaint.
So, your average joe or everyday ellen somehow survived the repeated catastrophes that have rocked the world. They don't really know why all this is happening beyond the stories they might hear from foreigners passing through town or from hear-say. So this person wasn't born with midichlorians or blessed by some alien superpower, they're just your average joe or everyday ellen. However, they want to do something to help, something important, not just collecting scrap with their little red wagon so to speak.
The thing is, they weren't born with midichlorians or empowered by something. So what are their options really?
Option 1: Join the faction army and get sent to die in droves as cannon fodder? (I mean we all saw what happened to those poor souls who went to the broken isles to face the legion, it was an absolute waste of life for both factions, the worst military strategy ever... throw everything you have against an endless legion of battlehungry demons and monsters? Yeah, screw you Wrynn / Vol'jin)
Option 2: Join some mercenary force and get thrown in jail or die in battle against self-righteous lawmen of Stormwind or the savage loyal-or-die warbands of Orgrimmar? (I mean, despite Garrosh making it popular, that's how it's always been even when Thrall reigned and Varian was a total Gaddafi throughout Cata and MoP.)
Option 3: Take your savings, pick up a sword, shield, spear, dagger, gun, bow or xbow, go out and kill some things and probably get crushed, ravaged and/or eaten by some beast or murdered by any one of a thousand different things?
I mean sheesh, either you'd think the Colleges of Magic, the Priesthoods, the Knights/Warbandiers, the Rangers/Huntsmen, what have you, would be a little more important in this universe or at least our peoples would have a little more presence in this lore since not everyone is a born-hero. I mean it gets old being told that I'm some Archmage, Netherlord, Highlord and all that shit when I don't really do anything special. I mean, if we could become like Khadgar, Thrall, Darion, etc with enough effort, that'd be one thing but we're all just an army of heroes, which means we're not special at all. >.>
Is it just me or is there really nothing left of substance to this game and universe? If you're not born to be a "hero" then you're cannon fodder. That just doesn't make sense. I thought this was medieval / high fantasy, not Star Wars.