Source: http://massively.joystiq.com/2012/11...ersy-in-china/
It seems the mass F2P market in Korea is tougher competition for Rift then previously thought. They are taking the TOR approach of 1-49 free and post 50 content with a sub fee I assume.
This makes sense considering Korea is source of the term "free to play" trash. I do wonder what some of the Korean complaints are. I assume "lack of grind" is one of them.