September is Prostate Cancer Awareness Month, it seems.
http://www.whitehouse.gov/the-press-...ess-month-2012
Both of my grandfather's passed away due to prostate cancer. My aunt is currently undergoing chemo for breast cancer. My mother has skin cancer, bladder cancer, and leukemia. I'm not offended by Breast Cancer awareness month. Breast cancer occurs in men, as well. October isn't "female cancer month."
Breast cancer is more visible for a variety of reasons, one of those reasons being that women are significantly more likely to not remain silent when concerned or afraid. Men tend not to feel comfortable looking for assistance. Women have a better track record of keeping up with their medical check ups, as far as I'm aware. Men are less likely to admit they're unwell, or go in to see their doctor if something's not right. You'll notice a woman's suddenly missing a breast or two (well, you would a couple of decades ago, now it's more common for women to pick up a prosthetic to "balance" out again I think, but certainly you'll notice that you're looking at a bald woman and that's rather unusual), you won't notice if a man had surgery on his prostate and his being bald won't strike you as quite so unusual.
It's not about something being
more important than something else. It's simply about being important. I'm not a huge fan of pink, myself. Cancer awareness month might make sense, but there are so many different kinds of cancers - it's mind boggling. In a similar vein, there are a number of different kinds of breast cancer that require different approaches to treatment. We're throwing money at cancer in general, but it's spread thin across hundreds of different types of cancer. It's hard to make headway when no one's getting enough funding to get much done. Perhaps a cure for Breast Cancers could be viewed as more of a figure head rather than a final goal.