The name thing is interesting in this case because Halo 4 was the last well if rockily received game from the mainline series and that was nearly a decade ago. Younger consumers have had Halo 5 which is unarguably the worst game in the series to try and sell them and if it didn't why would they go back to try the older ones in the MCC when that itself had a reputation for a long time as being a horribly broken mess?
Its going to be interesting to see if Halo has actually been aged out at this point. If you were 13 when Halo CE came out you are now in your 30's and kids on the xbox platform seem to care a lot more about live service stuff and things like Minecraft than their parents shooters that a lot of people based on comments about infinites trailer dont even know Halo had a story and thought it was just a multiplayer mlg thing.
I mean yeah if this is designed via meme and its an open world live service nightmare then thats probably to try and hook da yoof to counter this but in general i have to wonder just how much of a pull Halo has today compared to 15 years ago.