i assume, if its not just you, its maybe max 3 other ppls.
never will get why coming back for some customizations. i mean, what will you do ? level a Nightborne from 1-30 and then quit? playing your 9.0 level 60 character, convert to Nightborne, pay Blizz another 20-30 bugs for char services and play your now Nightborne character for 2 months, doing some low M+ or LFR ?
what is the sense of all this? i will never get why ppl coming back for things like some char customization, cause of 2 reasons:
1)
you had a reason to quit the game. mostly because the main game concepts (dungeons, raids, pvp) was no longer fun to you. if you come back, convert to Nightborne, the same thing will happen again. and after a week or two you have often saw your char enough and the cool new style becomes standard. but at this point you still dont like the game. and quit.
2)
i dont understand how ppl can be such fascinated of some cosmetics, to get that „now i play that cool character“ feeling and are willing to pay for that, even when they know that cool new style looses its attraction after a short amount of time. i understand why ppl wanna play a new class with new mechanics and fantasy, or to start content they never did, like pvp. all good reasons to coming back. but some cosmetic customizations? dont get that.
but hey, whatever floats your boat! Blizz for sure is happy about it.